One sentence that shows which problem your product solves, and for whom. With your engineering and sales teams at the table, we create name, story and materials.
Where you stand
The technology is ready. Your team knows exactly why this product is better. In a few months it reaches the customer: at the trade show, through dealers or online.
There, everything comes down to one sentence that makes the difference, and a team that knows the story behind it inside out. That sentence is on your website, your product sheet and your stand.
So every sales conversation starts with that one sentence.
“I'm a very rational business developer. I just see euros and opportunities. When I weigh the investment against the revenue, I think: okay, no-brainer.”
Michael van Rijen, Global Sales Manager, Prodrive View the case
How it works, step by step
A fixed estimate up front, accurate within 10 percent, one partner from story to website.
1
Conversations with you, engineering and sales
Why this product, for whom, and what sets it apart: in four sentences on paper.
2
Name, brand and imagery in three directions
The name, if there isn't one yet, and the promise and slogan in words. Then three designers each create a direction, side by side on packaging, stand and website.
3
The launch
Website, product sheet, trade show materials and the first campaign, all in the same language and in time for the show.
Your part as director: half a day for the conversations, one decision with your team and one round of feedback. We prepare everything and keep the schedule.
What you get
Product story and positioning, name, visual identity, product imagery, a website that converts, product sheet, and trade show and campaign materials. If your name or visual identity is already in place, we only make what is missing. This is how it looked for Peblar.
Name and visual identityBrand book, so your team can carry on independentlyA website that convertsLaunch campaign
Something to forward to your board
For those who decide together with the board: our proposal on paper, with the approach, the three steps, the team and the results for others. You will receive it in your inbox right away.
